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Turning Off to Tune In: A look at unplugging for meetings

Posted By Kate-Madonna Hindes, Thursday, May 28, 2015

In the fast-paced world of marketing, I'm always tuned-in to my electronics. Whether mobile phone, tablet or my computers, I seem to always be catching up on new studies, best practices and ideas. I wouldn't be fibbing to say I haven't woken up in the middle of the night to Google something. I often stress the importance of a book over our phones to my family at home. I think everyone is struggling with the pressure to, "turn off," the devices.


Unplugging is notoriously difficult, isn't it? Especially during meetings and team outings. As a writer and journalist, I can't help but type as someone speaks. Taking a pen and paper with me to meetings has stretched my comfort zone and mind. But, it's also stretched my creativity.


At Ewald Consulting, we stress the importance of allowing one individual to take notes during the meeting on a pc, while the rest of us practice active listening. (Believe me, for a technology fiend- this is much more difficult than it sounds.) With our leadership encouraging us to focus on human connection first- I believe it directly benefits each client. In one room, when the focus is on the opportunity and solution, (and not the next meeting) we're far more creative and tuned-in.


According to HBR.org, there are several benefits to unplugging- even as a team. Take a peek below.


"(The team) accomplished a tremendous amount of design and decision-making in a very short amount of time. Instead of pushing pixels around to make the best show of half-baked ideas, they pushed ideas around to arrive at plans with real promise.My experience is that, when an executive team works “unplugged” for the first time, there is often a moment when the power of briefly setting aside technology shines through."  (Zachary First, HBR.org)



Are you struggling with turning off the devices, especially during board meetings or association gatherings? We'd love to hear how you've rose to the challenge and came out on top- and unplugged!

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