Ewald in Practice
Blog Home All Blogs

The Biggest Thing I’ve Learned in Marketing

Posted By Sai Yang, Wednesday, March 11, 2015
Updated: Tuesday, March 10, 2015
Untitled Document

I’ve been working with Ewald Consulting for almost three months as a Digital Marketing Specialist. I’ve learned many lessons about marketing and content development. I feel very blessed with what I’ve already experienced and know there’s even more to come.

I’ve recently started writing down a lessoned learned each day. Sometimes they’re really small (like, sleep more) and sometimes they’re larger.

One important lesson I’m learning is:

keep it simple

I’m sure you’ve heard of the saying, “less is more.” When putting together content for social media such as Facebook, Twitter, and LinkedIn, you’ll want to make it simple. Consider what your audience needs and consider your purpose with every post.

I started noticing that there was more engagements and interactions, once I began putting fresh content on our social media. For example, if someone wrote a blog post for our website, I shared it on social media. I learned to add new, relevant content for social media- simply because it increased our engagement. And, believe it or not- simple was best. People enjoyed our posts about the team and internal workings of Ewald Consultant most!  

Remember:  When developing content for social media choose your words wisely. When you start to write a lot on a single post, you can lose your audience’s attention. Therefore, you’ll want to put the most important caption at the beginning and make it simple by giving less. I know, that’s one thing I learned!

Tags:  ewald consulting  keep it simple  lessons  marketing  sai yang 

Share |
PermalinkComments (0)
 
KNOWLEDGE & RESOURCES

MANAGEMENT | View all Management articles
A Successful Year Starts with a Solid Budget by Bill Monn
Read full article

MARKETING | View all Marketing articles
9 Marketing Ideas for Your Organization by Kathie Pugaczewski
Read full article

MEMBERSHIP | View all Membership articles
A Holistic Approach to Membership Recruitment by Darrin Hubbard
Read full article

VOLUNTEERISM | View all Volunteerism articles
Three Ways to Stronger Volunteer Engagement by Paul Hanscom
Read full article

© 2019 Ewald Consulting | All rights reserved
1000 Westgate Drive, Suite 252 | St. Paul, MN 55114
p. (651) 290-6260 | f. (651) 290-2266

Membership Management Software Powered by YourMembership  ::  Legal